About us
After a three year stint at Wolff
Olins working in corporate branding and then five years as head of design
at Mothercare, in 1986 Sebastian founded his own independent design
studio working across a variety of sectors including homewares, healthcare,
transport, technology accessories, and childcare equipment. Then following
nine years of running the design side for the Conran Group, Sebastian
Conran Associates was re-established in 2009, to create functional and
beautiful products for premium international businesses.
Based in an elegant studio-workshop in West Kensington, we are a tightly
focused team of experienced designers and project managers supported
by non-executive directors Keith Whitten and Michael Wolff.
Our design approach is simple:
Understanding Through familiarisation and scoping we take the time to
thoroughly research and rigorously explore the issues facing the customers,
markets and manufactures.
Experience - Our first hand commercial experience and expertise gives
us insight into what sells and why.
Sensitivity - During the conceptual creative phase, we consider what
people emotionally want. We are sensitive to the zeitgeist, branding
and environmental issues.
Ingenuity - When delivering what people rationally need, clever thinking
helps us deliver functional innovation, which is a keen sales driver.
Expertise - Our careful project management and talent for designing
things simply to make by using the latest available technologies and
techniques, allows the manufacturing process to be straightforward.
Thereby designing quality and integrity in and failure out
Inclusive - Our designs aim to be democratic, affordable, appealing
and usable to the broadest possible audience.
Download Sebastian Conran's biography (PDF)
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Re-established by Sebastian Conran, who previously headed product and branding design at the Conran Group,
Sebastian Conran Associates is an independent design studio that collaborates with international clients to
create charismatic products and user experiences that are contemporary, innovative and designed to please.
